AXA PPP Healthcare - #Tryit campaigns
My role
Leading the responsive websites UX design, animations and illustrations across the campaigns.
Highlights
- Featured on AXA's homepage
- 78% engagement rates
The Challenge
AXA PPP healthcare wanted to develop a series of microsites to improve its customers mental well-being, and give tips on how to manage and improve mindfulness through a signup program.
The solution
Parallax scrolling and animated illustration website full of calming, soft illustrations.
1. Me Time campaign website
2. Walk30 campaign wesbite
